Step 3 · who you’re calling & why

The lead card — all their info

Gold leadRank #1

Example lead

Riverside Estates, Sample Branch

Ask for the branch manager

📊 Their last 3 months (Apr–Jun 2026)

47Sales agreed

9Fall-throughs

£38,340Commission lost

£13.5k–£27kFees missed

£300kAvg property

Fell through & back on the market (last 3 months)

✕12 Riverside Gardens£325,000

£4,615 commission£1,625–£3,250 res. fee lostAgreed 4 AprFell through 2 Jun⏱ 59 days wasted

✕44 Oakfield Road£395,000

£5,609 commission£1,975–£3,950 res. fee lostAgreed 2 MarFell through 12 Jun⏱ 102 days wasted

✕3 Beech Avenue£340,000

£4,828 commission£1,700–£3,400 res. fee lostAgreed 9 MayFell through 15 Jun⏱ 37 days wasted

✕8 Maple Close£270,000

£3,834 commission£1,350–£2,700 res. fee lostAgreed 18 AprFell through 20 May⏱ 32 days wasted

✕Flat 5, Mill Court£215,000

£3,053 commission£1,075–£2,150 res. fee lostAgreed 25 AprFell through 28 May⏱ 33 days wasted

✕27 Elm Way£290,000

£4,118 commission£1,450–£2,900 res. fee lostAgreed 1 AprFell through 30 Apr⏱ 29 days wasted

+ 3 more fell through — show all

Oldest2 Mar 2026

Recent15 Jun 2026

💰 What they’re losing — and could earn

£38,340Commission lost (your sales fee)

£9,450–£18,900Reservation fees (0.5–1%, net)

With PurchaseSecured, they’d earn & save

£28,330 commission saved£18,900 fees earned£36,855 dead-lead revenue

Turnaround£84,085

📞 Dialling their real branch line — never a portal tracking number.